While it is quite common for people who are just starting out with the blogging idea to use one of the free services like blogspot or wordpress.com to set up their blog, there are real benefits of hosting your own.
Here are my top ten benefits:
- Professional Appearance – You can have your own separate domain name for your blog or make it part of your own existing website if you have one. If you use a service to host it, you will have a lengthy blog web address which will make it appear less professional and makes it harder for people to find you (your business cards don’t look that good either!). Continue reading
SEO or search engine optimization is a term often bandied about by companies who want to sell you their services. While SEO specialists can improve your ‘organic’ (I’ll explain what this means later) ratings, whether their services are worth the money you are asked to pay is debatable.
The first thing to understand is that SEO takes time. Two to three months before seeing positive results is realistic, so any company that says in their promotional material ‘We guarantee the number one spot in Google in 2 weeks’ or similar is worth steering clear of. Why? – because they are probably using shady techniques that will most likely get your website penalised by Google. That is something you definitely do not want to happen. Continue reading
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